Katie Moorcroft

Graphic Design & Web Content Management

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Firefly

Firefly

This new business sought a logo featuring the company name Firefly. I created an image using Photoshop and Illustrator. From there I worked with the client through many incarnations and modified the design, until I developed a firefly and leaf morphing together to create a distinctive and recognizable icon. I adapted the logo and color scheme into package design for essential oils.

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Katie Moorcroft

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